Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
The Gucci Continuum x Vans Collection Further Comes To Life In The Roblox Metaverse
Gucci‘s partnership with adidas — which just launched its second capsule of footwear and apparel — was just the beginning of the luxury house’s foray...
The Gucci Continuum Collection Covers Vans Classics In Archival, Repurposed Patterns
Ahead of Spring 2023, Gucci has unveiled a number of special collaborations with sportswear institutions. The latest arrives in the form of an archival capsule...
The Second Gucci x adidas Collection Welcomes The ZX8000 And More Gazelles
Despite being in dire straits financially, the Three Stripes have not lost any momentum, continuing to team up with some of the biggest names in...
The adidas Gucci Gazelle Collection Is Releasing On July 28th
For years now, adidas has slowly bled their way into the world of fashion, teaming up with the likes of Prada, Wales Bonner, and a...
Gucci And adidas Officially Unveil Their Entire Collaborative Collection
This June, the house of Gucci is painting Three Stripes on its walls, parading the beloved sportswear brand’s insignia alongside its own across apparel, footwear,...
Gucci Styles The adidas Gazelle Six Ways For Upcoming Collaborative Collection
Last week, alongside the announcement of their partnership, Gucci and adidas walked down the runway together at Milan Fashion Week. And underfoot their Trefoil-branded tailoring,...
adidas Announces Partnership With Gucci
If not for the rise of the collaborative sneaker, we would never have seen Dior team up with the Jumpman or Nike SB with Ben...