Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry, and for our purposes, huge headlines every time.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of that as well, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Joe Freshgoods New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
Supreme x Nike Air Max 1 Releasing In 2025
Supreme will release an Air Max 1 collaboration as part of its Spring/Summer 2025 collection, according to to Brendan Dunne of Complex. Four colorways are...
Lil Yachty Channels Nigo, Reveals Friends & Family Air Force 1 For Coachella
Not long after his performance out in the Californian desert for Coachella, Lil Yachty dropped a first look at a Friends & Family iteration of...
A Friends & Family Version Of The PHANTACi x Nike Air Max 1 Appears
Fifteen years after its original release, the Nike Air Max 1 “Grand Piano” is dropping again on May 5th. The Air Max grail designed in...
The Nike Air Max 1 “University Of Oregon” By Division St. Releases At Noon
Just when you thought Nike’s Air Max Day lineup was fully set, another significant pair joins the fray. The Beaverton brand plans to release an...
Less Is More With Matthew M. Williams’s ALYX Studio x Nike Air Force 1 Low
Matthew M. Williams may no longer be the majority stakeholder of 1017 ALYX 9SM – commonly referred to as simply ALYX Studio – but the Illinois-born...
Patta May Make The Nike Air Max 1 “Chlorophyll” Again
Patta – and by extension Amsterdam – is synonymous with the Nike Air Max 1. Although the Dutch imprint has worked on Tinker Hatfield’s revolutionary design as...
This “Oregon” Nike Air Force 1 PE Is Limited To Just 10 Pairs
GOAT’s Black Friday 2023 event will include the auctioning off of the limited edition “Oregon” PE Nike Air Force 1 ’07. The latest collaboration between...
First Look At The Jacquemus x Nike Air Max 1 ’86
Updated January 27th, 2024: The Jacquemus x Nike Air Max 1 ’86 is revealed in three colorways. It’s apparent that Nike gave Jacquemus free range...
Fat Joe’s Terror Squad x Nike Air Force 1 Surfaces In “Grey/Pink”
Fat Joe’s influence on sneaker culture rang true once again this past September when the South Bronx native added a monochrome version to his iconic...