Updated July 24th, 2024: Jordan Brand has provided some additional details regarding both the construction and influences apparent on the Jordan Heir Series. The genesis of the new basketball model is specific on-court insights from signed athletes like Kiki Rice, the UCLA Bruin looming large over the direction this shoe took.
While chiefly directed by athletes from the women’s side of the “Jordan Brand Family,” the Jordan Heir will eventually release is unisex sizing. As a final note on the conceptual inspiration for the Jordan Heir series, the brand shares that “the women’s game is inspiring everyone to watch [and] think differently, and open up to the most polarizing aspects of society.”
Original article posted July 22nd, 2024: There’s no denying that there’s an increased spotlight on the WNBA this season, highlighted by the All-Star festivities in Phoenix this past weekend. As the cross-section of sports & sneakers spawned headlines there like Sabrina Ionescu’s continuing rollout for the Nike Sabrina 2 or Caitlin Clark sporting PE Nike Kobe 5s, there’s never been more demand for female-focused footwear. Jordan Brand is jumping on the opportunity, unveiling their first women’s basketball silhouette, the Jordan Heir.
There’s an emphasis on mixed media, sectioned composition up top. Leather overlays provide anchoring towards the toe box, with perforated mesh draping that forefoot section. That fabric application appears with deeper & wider pockets at the quarter, returning to a synthetic panel towards the eye-stays. The true eye-catching detail is the TPU webbing that weaves from a stripe down the midline across the heel and connecting to the outsole.
While finer performance details will emerge as we near this shoe’s public release, full-length foam and herringbone traction can be made out in these initial images, as well as a drop-in sole unit. Aesthetically, this possible debut color way takes to a multi-color arrangement that casts into stark relief the aforementioned sectioned approach. Boardroom’s Nick De Paula shared an additional colorway in lime & zebra:
FIRST LOOK: The Jordan Heir — a women’s specific basketball sneaker that will be worn across the Olympics & #WNBA this year pic.twitter.com/8fOg1ufUYk
— Nick DePaula (@NickDePaula) July 20, 2024
While we don’t have concrete release info at this time, you’ll be seeing plenty of the Jordan Heir model. Athletes for the USA women’s squad are expected to sport the silhouette during the Olympics, continuing as the WNBA season picks up again in mid-August. For now, catch detailed images below and stay tuned to our Jordan Release Dates page for release details as they emerge.