Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
Kai Cenat and Nike dotswoosh Announce The Air Max 1 “Low Poly”
Back in July, Kai Cenat made major headlines as the first streamer signed to Nike. While the AMP head’s proclivity for sneakers is well-documented at...
atmos Brings Souvenir Jacket Styling To The Puma Suede
atmos never shies away from a collaboration, uniting with nearly every major brand on a consistent basis and sprouting beloved output like their Air Max...
adidas Partners With Hoop York City For The First-Ever Crazy 8 Low
Hoop York City x adidas has become an extremely sturdy relationship over the past several years. Alex Cooper’s community basketball association first came together with...
Fat Tire Links With Vans On A Super Limited Slip-On
Vans is always vibing out, and it’s important that their collaborators do the same. No stranger to unconventional fusions, the SoCal skate brand has linked...
BANDIER Links Up With New Balance For A 2002R In Soft Pink
There are plenty of brands in New Balance’s rolodex, but none do it quite like BANDIER. The two partners last landed under our spotlight in...
A Major Bad Bunny adidas Restock Is Happening Right Now
Following the massive Yeezy restock earlier this week, adidas is now offering up a real treat for Bad Bunny fans and those who have been...
Aimé Leon Dore And New Balance Just Dropped An Unexpected Collaboration
With dozens of pairs in their shared catalog, Aimé Leon Dore-New Balance remains one of the sturdiest collaborative relationships in the business. However, we largely...
Hello Kitty Takes Over The adidas Sambae
We saw the release of Hello Kitty Crocs earlier this year, and now the world-famous cartoon cat brings her likeness to the women’s-exclusive adidas Sambae;...
Kith & adidas Golf Tee Off With Sambas And More Golf Gear
KITH’s strategy over the past decade has seen them go from pure streetwear outlet to wide-ranging lifestyle brand, branching out to verticals from the trail...