Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
Opening Ceremony Dresses Up The Reebok Pump Supreme
The Reebok Pump Supreme, a contemporary version of the classic Instapump Fury from the mid-90s, is getting a makeover at the hands of NYC-based retail...
Kasina Adds Oversized Reebok Vector Logos On The Workout Low
Earlier this month we saw that Korean sneaker shop Kasina will be celebrating their 20th anniversary with adidas for a special Superstar Boost, but it...
Solebox Adds Terrycloth Towel Uppers To The Reebok Workout “Year Of Fitness”
Solebox goes back to the fitness roots of the Workout for this new edition built in a full terry cloth upper. The “Year of Fitness”...
Reebok Collaborates With Designer Jonathan Simkhai On The Freestyle Hi
Reebok is taking the iconic Freestyle Hi to the runway this fall, dropping a premium collaborative capsule collection with womenswear designer Jonathan Simkhai. Inspired by...
COTTWEILER And Reebok Set To Release First Ever Collaboration This Friday
Futuristic menswear brand Cottweiler is officially teaming up with Reebok for their first partnership this fall, featuring two brand-new silhouettes created just for the collection....
Gigi Hadid And Reebok To Release New Collaboration This Friday
After officially becoming a new endorser of Reebok back in October, supermodel Gigi Hadid is ready to unleash her first collaborative sneaker collection. Gigi has...
MAJOR DC And Reebok Team Up To Give The Ex-O-Fit A “Street Fitness” Look
MAJOR DC and Reebok Classics come together once again for a collaboration that speaks to the shop’s street-focused heritage. Inspired by gritty 90’s hip-hop styling,...
mita sneakers x Reebok Zoku Runner “Desert Sand Bath”
Japan’s mita Sneakers is back in the collab game once again this summer with Reebok. The duo are ready to drop one of the first...
Footpatrol and Reebok Release the Workout Lo “Blackbuck”
Footpatrol and Reebok reconnect for their fifth collaborative sneaker release this spring, this time working on a premium edition of the Workout Lo. Digging into...