Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
nonnative Brings GORE-TEX To The ASICS GEL-Terrain
ASICS and contemporary fashion label nonnative are following up their military boot collaboration from 2020 with another outdoor-minded shoe, bringing GORE-TEX fabric to the GEL-Terrain....
Marvel’s Doctor Strange Casts An adidas Collaboration With Size?
Marvel’s ongoing partnership with adidas adds a new player into the mix, employing the keen eye of the Size? gang for the latest collaborative release....
Chocolate Skateboards Celebrates Its 30th Anniversary With A New Balance Collab
Chocolate Skateboards, a subsidiary of Girl, is easily one of the most influential skate collectives of all time. From its formation in 1994 to today,...
The adidas Sambae Wears Denim Courtesy Of atmos
atmos and adidas are hardly strangers to one another, consistently linking up for at least a handful of collaborations every year. Following more “Glow In...
Off-White x Air Jordan 1 Confirmed To Release In 2025
Good news: an Off-White x Air Jordan 1 is releasing in 2025, joining a mammoth 2025 Jordan release schedule. A style code for the next...
Former Yeezy Designer Dingyun Zhang Introduces The adidas Kouza
Updated October 11th, 2024: A new Dingyun Zhang x adidas Kouza colorway has been added. While Kanye West’s adidas Yeezy line is no more, the...
Westside Gunn Announces Collaborative Partnership With Saucony
Saucony’s growing umbrella of collaborative partners has just added one of the more compelling figures in hip-hop of the current generation. Alvin Lamar Worthy, aka...
Stüssy Just Dropped Their Converse Chuck 70 “Snakeskin” Collab
Updated October 11th, 2024: Stussy just dropped their Converse Chuck 70 online here. Boasting one of the strongest sneaker brand-collaborator relationships in the industry, Stüssy...
The Lionel Messi x Bad Bunny x adidas Gazelle Indoor Releases On October 26th
Updated October 13th, 2024: Official images of the Bad Bunny x Lionel Messi x adidas Gazelle Indoor have been revealed. A release date is scheduled...