April 1st, 2013 by John Kim
SN: Obviously comfort is important to skating – what’s the most uncomfortable shoe you’ve ever skated in?
EK: (Long pause) I’m thinking like twenty years back to the Airwalk 720. Those were my dress shoes, but when I stepped on a board, I couldn’t feel the board! I broke them in after walking around in them in a year, but even when they were worn in – I could not skate in them at all. I only got them because all the top guys were skating in Airwalks. Board feel is so important and I just could not get it to go with those 720s.
SN: There were some notable upgrades from Koston One to Koston 2 that you can’t really see, since the shoe is so minimal in design. Where does the feedback come from? Is it directly from you, the other guys on the SB team, or is there a wider wear-test process that goes on with other amateurs or hobbyists?
EK: Yeah other skaters at Nike, and even kids who wear them – I see them a lot wherever I go and they’ll say this or that. Even the retailers provide feedback as well – they’ll come up to me and say a few things. With the 2 we got to be more creative because the [Koston] One is gonna stick around – it’s that original one that we have covered, so with the 2 we’re trying for that different direction.
SN: What’s your initial reaction when you hear things like “Eric Koston is the Michael Jordan of skateboarding?
EK: Haha it’s crazy man. Like, I still don’t believe it, because there’s only one Michael Jordan. It’s pretty wild! Am I? I don’t know.
SN: Being called the ‘Michael Jordan’ of anything means more than just being the best at that thing, doesn’t it?
EK: Yeah for sure, if I can have that impact in that sport then that’s awesome, and if I can achieve what he has, then great!
SN: Well it seems like Nike agrees with that statement, because Nike went the extra mile for this ad – definitely one of the more star-studded Nike ads in a while. An Owen Wilson cameo would’ve been nice.
EK: Haha for sure. With Kyrie, Neymar, Allyson, and Tiger, it was pretty awesome to do. When I heard they were going to participate, I was floored, honored, a bunch of things. We definitely had fun with it and it got better as it got goofier.