486422

A Video Recap of the Jordan Melo M10 Launch in China

A Video Recap of the Jordan Melo M10 Launch in China

Jordan Melo M 10 China Launch

The Jordan Melo M10 has officially landed in China. How did Jordan Brand decide to debut the sneakers during their big event in Harbin? With a gigantic buildout that was at first decked out to resemble a proper Jordan Melo M10 box, which later broke down to reveal a full collection of Melo signature sneakers from the first to the tenth, gigantic video sneakers featuring the man himself talking about the newly released model, and a life-sized ice sculpture in his likeness. Get with us after the break to watch the video and then tell us in the comments if you’re feeling the new Flight Plate-equipped model.

http://www.youtube.com/watch?v=EFYckIwwirc&

Latest News

Deion Sanders’ Nike Air Diamond Turf References His Iconic “Signing Day” Fit

1989 was a comically busy year for Deion Sanders. In just a six-month span, the dual-sport star was drafted into the NFL, made his MLB...

by Andrew Rizzo 13 mins
37

Official Images Of The Travis Scott Jordan 1 Low "Velvet Brown"

Update: The Los Angeles SNKRS Pass for the Travis Scott Velvet Brown Jordan 1 Low has now ended. You can find our updated list of...

by Matt Varga 38 mins
96948

Nike Just Dropped A Fresh Set Of LeBron TR1 Colorways

While the records, accolades and iconic on-court moments are our most visible access to LeBron James’ athletic prowess, none of it is possible without some...

by Matt Varga 43 mins
83