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May 7th, 2014 by Brendan Dunne / 44
Not only has Penny Hardaway’s signature line continued long after his exit from the NBA, but his alter ego is even getting a model in the form of the Nike Lil Penny Posite. That sneaker will of course be a part of the upcoming “Shooting Stars Pack”, which will come packaged with the Foamposite pair of the same name. Gathered here are the official images for that Orlando flavored set that will launch on May 17th, along with the original design sketches that led NSW’s Marc Dolce to the creation of the Penny Posite Pro. See that below and then head to Nike INC for an interview with Lil Penny himself!
Nike Penny Shooting Stars Pack
Style Code: 679766-900
Release Date: 05/17/14
Source: Nike INC
When Lil Penny made his triumphant return as lead storyteller during basketballs biggest weekend in New Orleans, it was only the beginning. Between soaking in the city’s culture, Lil Penny interviewed basketball’s best, mingled with celebs and most importantly worked with big brother Penny Hardaway and NSW Design Director Marc Dolce on the Shooting Stars Pack. Before we provide details on the pack that includes an Air Foamposite One and a Lil Penny Posite, let’s take a trip down memory lane.
The Birth of Foam
In 1997, the Nike Air Foamposite One.forever changed the sneaker landscape. Designed by Eric Avar, the three-year process did not even include a brief, “it was pure experimentation,” says Avar. While many attribute the Foamposite to Penny Hardaway (Air Penny III), University of Arizona freshman Mike Bibby was the one to debut the shoe during the 1997 tournament.
Inspired by a molded sunglass case that was a one-piece seamless design, Avar and team wanted to enhance athlete performance by creating a design that stepped outside the sneaker norm. The runique shoe needed an athlete equally distinctive, someone who transcended the game of basketball. Enter 6’7” point guard Anfernee “Penny” Hardaway. On meeting Penny Hardaway to discuss the Nike Air Penny III, Avar brought along an early Foamposite sample.
“I wasn’t sure I was even going to show that sample to him. We had other ideas we were presenting,” says Avar. “But he leaned over, looked into the bag and said, ‘What is that?’ He reached in, grabbed it and he says, ‘This is my next shoe!”
Everyone in Memphis knew he was going to be larger than life. Maybe that’s because all anyone could remember were his constant barbs or the trash that seemed to spew like a faucet from his high-pitched mouth. But Lil Penny didn’t garner national attention until his appearance with older brother Penny Hardaway in his Nike commercials. Said Lil Penny, “On the court, Penny’s game was smooth as jazz, but off-court he needed someone like me to provide a little swagger to the masses.”
The Shooting Stars Pack: Introducing the Lil Penny Posite
Consisting of the Air Foamposite One and the Lil Penny Posite, the Shooting Stars Pack brings a Nike throwback to the forefront, with a new sidekick. Inspired by the half-man behind the man, the Lil Penny Posite reflects LP’s knee-high swagger and off-court attitude.
Inspiration also includes the man himself, Anfernee Hardaway, as well as the city where he spent much of his starry career, Orlando, Fla. Both shoes come packaged in one specially designed box, featuring a tonal gloss all-over print graphic and a bold question splattered across the inner-flap, reading: YOU GUYS REMIND ME OF MY SHOE CLOSET. I GOT TWO PENNIES AND A BUNCH OF LOAFERS
“The goal for the project was to move the Penny collection into a new space. Inspired from the past lineage, but designed for the future. It’s about the blend between lifestyle and sport and creating a silhouette that is sleeker and more refined,”says Marc Dolce.
Aesthetically, the design builds upon blocks of Penny’s past, notably elements of the Air Zoom Rookie and the Nike Air Up, as a symbolic follow up to the Nike Air ½ Cent.
A decoupled Posite upper, with reflective detailing, retains iconic styling while affording more flexibility, a change of pace from Posites of the past. Featuring a full-length Lunar midsole and Zoom cushioning in the heel, the Lil Penny Posite also employs the latest cushioning technologies, from the bottom up. Molded wings on the shoe’s quarter add a modern sensibility while vintage Flight and 1 Cent insignia keep the design true to its lineage. The season may be winding down, but as the saying goes, basketball never stops. Catch Lil Penny at a court near you this summer — and this time, he won’t be rocking big brother’s hand-me-downs.
To coincide with the release of the Shooting Stars Pack featuring a Foamposite and a Lil Penny Posite, we caught up with Lil Penny in this exclusive interview. The pack will be available on nike.com and at select Nike Sportswear retailers on May 17th.