How To Take Photos Of Your Sneakers

March 7th, 2013 by

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How important is sneaker photography these days? With social media platforms such as Instagram and Twitter making picture sharing as easy as a simple click (with a filter here and there), sneaker pictures have become more important than ever – and who wouldn’t welcome more “Likes”? With that said, it’s important to step your sneaker photography game up if you want to be at the top percentile of Tweeters and IGers, and for those of you who are struggling to take a decent photo with your smartphone, this quick tutorial on how to take photos of sneakers should give you some help. We’ve got tips for photographers shooting on-feet photos on the street or setting up makeshift studios at home (all with smartphones, no heavy duty DSLRs needed), so read on below for some basic tips.

LIGHTING

We’ll start things off with the most important factor in taking good photos – lighting. The idea of “what you see is what you get” rings especially true for photography, so if, by your own eyes, your kicks are too dark to see, it ain’t any better through a camera lens. Sunlight is the most effective provider of lighting, but sometimes it can work against you. Make sure the sunlight is hitting your shoes and NOT the camera lens.

The photos are taken during the daytime without sunlight hitting the shoes or the camera. The photo is well-lit, providing a nice, crisp image of the sneakers.

The photos below are taken with the sunlight directly hitting the shoes. It provides a nice clear shot of what’s on feet, but the shadows can be distracting.

These photos below are taken in the least optimal settings – the left (LunarGlide 4) is taken during nighttime, while the right (Space Jam XI) is taken indoors in a dimly lit area with a poor angle. You can see what the shoes are, but the images are grainy and unflattering.

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