SN AI Agent Logo

Ask anything about upcoming releases, release dates, restocks, or past sneakers—and get answers instantly from Sneaker News.

*Answers appear on WhatsApp

618464

Despite Desire To Be Recognized By High Fashion, Kanye West’s YEEZY Season Continues To Attract Youth

Despite Desire To Be Recognized By High Fashion, Kanye West’s YEEZY Season Continues To Attract Youth

Yeezy 950 Barneys

Does Kanye West still feel “marginalized” after being given the opportunity to launch a full-scale product and footwear line? There’s no doubt that YEEZY Season has taken 2015 by storm, and although the world of high fashion has taken notice of Kanye’s efforts, it appears that the ones flocking to shops aren’t those in the snobby circles, but the same youth culture that helped him gain prominence in the first place. Now, that same crown isn’t just dropping hundreds of dollars on shoes, but on basic camo-print t-shirts that are priced higher than the base-model Yeezy Boost 350s.

Daily Mail tracked down some photos and quotes from those who camped out at Barney’s in the Upper East Side, mostly comprised of students and young professionals who have found an interest in “fashion” thanks to the influence of Kanye West. And while most stores have sold out of the items that dropped today, the overall reaction to YEEZY Season has been mixed due to the arguably unoriginal style and high prices. It seems that the high fashion crowd isn’t interested in YEEZY Season and those who are still entrenched in the Kanye trance now find it harder (and pricier) to keep up with his spells. It also justifies Nike letting Kanye go because his vision, based on the YEEZY Season pieces, aren’t in line with what Nike is as a brand. At the end of the day, adidas is being more talked-about than ever and their hopes, in the long run, is to increase brand performance in North America. Is it working? Time will tell.

Latest News

Where To Buy The Nigo x j-hope x Nike Air Force 1 ‘01

Bringing together two heavyweights at the intersection of fashion and music, the Nigo x j-hope x Nike Air Force 1 ‘01 drops October 22nd via...

by Andrew Rizzo 3 hours
255

Bronny James Gets His Own Nike LeBron Witness 10 Release

The Lakers are entering their post-LeBron James era, set to begin the year without The King on the roster for the first time since 2018....

by Matt Varga 3 hours
258

Kyle Wilson Issues The Next Nike SB Air Max 95 Collab

For those tapped into skating, you’ve surely heard the name Kyle Wilson before, a staple of the UK’s skating scene and star of plenty of...

by Matt Varga 4 hours
150