Collaboration

Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.

On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.

In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.

Collaboration

Vetements And Reebok Collaborate On Updated Pump Sneaker

Vetements and Reebok have more on the collaboration front. After a preview of the hand-written style found on the Vetements x Reebok Insta Pump Fury...

By Patrick Johnson October 18, 2016
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A Complete Look At The White Mountaineering x adidas Originals Footwear Collection

Japanese fashion label White Mountaineering and adidas Originals have built quite the rapport over the past few years, but this upcoming Fall/Winer 2016 collaboration could...

By Patrick Johnson October 14, 2016
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St. Alfred x adidas Consortium Gazelle Gore-Tex

Chicago staple St. Alfred has teamed up with adidas Consortium as part of the three stripe imprint’s World Tour for a brand new take on...

By Patrick Johnson October 12, 2016
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Ronnie Fieg’s New Balance 997.5 “Mykonos” Collection Releases Friday

Ronnie Fieg and New Balance are a match made in collaborative heaven. Fieg’s tendencies for luxurious suede and leather, unique tonal color blockings, and visual...

By Patrick Johnson October 12, 2016
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Eric Koston Recalls The First Supreme Dunk And Other Orange Box Classics

Eric Koston is one of the most important skaters in Nike Skateboarding’s timeline. Koston joined the Nike SB team in 2007 and secured the Swoosh’s...

By Patrick Johnson October 11, 2016
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adidas Consortium PureBOOST ZG Releasing Next Weekend

The three stripes continues to push forward with Boost technology in new and exciting ways for Fall 2016, giving more shine to the PureBOOST ZG...

By Patrick Johnson October 6, 2016
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