Nike’s Unforgettable “Freestyle” Ad Remembered With The Air Flightposite One

feature image

If anything can stand up to Nike’s innovation in basketball footwear, it’s their generation-defining ad campaigns. One that surely stands out above the rest is the famed “Freestyle” from 2001 which saw the NBA’s young guns in Vince Carter, Lamar Odom, Jason Williams, Darius Miles, and many more dribbling to a foundational beat while showcasing their talents in handles and dunks. The minute-long clip was just an appetizer to a longer clip that featured WNBA stars and world-famous streetballers alike, spawning spinoffs in other sports category and even a satirical homage in the Wayans brothers’ Scary Movie.

For the upcoming China Hoop Dreams pack, Nike has selected the Air Flightposite One – one of the new models featured in “Freestyle” – with the OG silver upper to be part of the celebratory gesture to the FIBA tournament. Spicing things up is a colorful translucent gradient on the outsole, a glossy finish on the zippered shroud, and “Freestyle.mpeg” inscribed on the heel. Dropping exclusively on Nike SNKRS China and retailers in the country, this Air Flightposite One is a proper tribute to the video clip that heavily influenced a new generation of ballers. See the official images (as well as the original ad) below.

Nike Air Flightposite One “China Hoop Dreams”
Release Date: August 30th, 2019
Style Code: CJ8010-990

Latest News

Air Jordan 4 "Fear" Releasing On November 9th

Updated February 22nd, 2024: The Air Jordan 4 “Fear” is set to release on November 9th, 2024, according to @zsneakerheadz. Have no fear: the Air...

by Sneaker News 37 mins

ASICS To Launch "Ocean Pack" Featuring Two GEL-Quantum 360 VIII

Highly touted collaborations and consistently well-executed general releases have placed ASICS at the forefront of the ongoing Y2K runner trend. Now with eyes on it’s...

by Andrew Rizzo 4 hours

The Nike LeBron 4 "Fruity Pebbles" Releases On March 7th

Updated February 22nd, 2024: The Nike LeBron 4 “Fruity Pebbles” is confirmed to release on March 7th, 2024 for $250. The LeBron 4 Menance Cleats...

by Jovani Hernandez 4 hours
More News