Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
Eric Emanuel Adds Terry Lining To The Reebok Club C
Irrevocably inspired by vintage, Eric Emanuel often uses his own collections to express his personal interests and tastes. And among the vast, ever-expanding series of...
PLEASURES Dresses Up The Reebok Beatnik With Spider Web Embroidery
Broken in by Japanese labels Needles and BEAMS after the model’s revival in 2018, the Reebok Beatnik quickly became a cult classic among a select...
Reebok Taps Eric Emanuel For New Question Mid Collaboration Set To Drop On July 24th
Following the recent unveiling of its “OG meets OG” project with adidas’ signature hooper James Harden, Allen Iverson’s popular Question Mid is building up its...
Brain Dead Teases Forthcoming Reebok Pump Court Collaboration
Brain Dead, after quite the extensive run of charitable acts, is slowly transitioning back to normal, releasing a number of product on a relatively typical...
VETEMENTS And Reebok Introduce The Paint-Covered Instapump Fury “THE MASTERPIECE”
Ever since the start of 2020, Reebok has begun to take a more considered approach to their collaborations — the brand often selecting the best...