Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
Where To Buy The Why So Sad? x Nike SB Collection
John Rattray founded Why So Sad? in 2016 to promote and raise funds for mental health, and suicide alertness and prevention. On November 4th, the...
How To Buy The HUF x Nike SB Dunk Low
First things first: rest in peace Keith Hufnagel. Despite passing away due to brain cancer in September 2020, the New York City-native continues to live...
Where To Buy The Union x Nike Dunk Low “Royal”
Although the Nike Dunk Low has experienced unprecedented attention over the last four years, the silhouette had been a beloved model for sneaker collectors decades...
The Union LA x Nike Dunk Low “Passport Pack” Features Tear-Away Uppers Revealing Leather Beneath
On January 28th, Chris Gibbs and his Union Los Angeles team officially unveiled their latest collaboration with NIKE, Inc.: the “Passport Pack” featuring three colorways...