Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
Noah Turns To Canvas For Its adidas Adria Collaboration
New York City’s Noah and adidas Originals have been collaborating for only two years, but that’ve quickly garnered a cult-like following in that span of...
Sean Wotherspoon Teases His Own adidas Gazelle Collaboration
Sean Wotherspoon has kept relatively quiet over the past six months, at least in relation to his adidas partnership. Recently, the Round Two purveyor took...