Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
Patta May Make The Nike Air Max 1 “Chlorophyll” Again
Patta – and by extension Amsterdam – is synonymous with the Nike Air Max 1. Although the Dutch imprint has worked on Tinker Hatfield’s revolutionary design as...
First Look At The Jacquemus x Nike Air Max 1 ’86
Updated January 27th, 2024: The Jacquemus x Nike Air Max 1 ’86 is revealed in three colorways. It’s apparent that Nike gave Jacquemus free range...
Raffles For The size? x Nike Air Max 1 Go Live On September 23rd
The fall-ready Nike Air Max 1 by size? is set to launch via raffle beginning on September 23rd. Previewed earlier in the month, the latest...
The size? x Nike Air Max 1 Releases On September 29th
At the beginning of August, size? hosted their first live preview in years, revealing collaborations with the likes of Salomon, adidas, and the like. And...
Nike Celebrates Hangul Day With A Special Air Max 1
The Swoosh’s connection with the Korean peninsula spans back decades, with some of the brand’s production throughout the 1980s and 1990s taking place in South...
Nike Air Max Plus “F.C. Barcelona” By Patta Releases On October 17th
The Nike Air Max Plus debuted in 1998 as a Foot Locker-exclusive offering. Sean McDowell’s silhouette has since been sold by more retailers, helping it...
A First Look At The HUF x Nike Air Max 1 Is Finally Revealed
Updated April 23rd, 2024: After news of the return of the HUF x Nike Air Max 1 surfaced back in August of 2023, we finally...
Corteiz Says “Fuck Resellers”, Plans Release Of Cancelled Bot Orders Of Air Max 95
Easily a contender for the title of the sneaker of the year, the Corteiz x Nike Air Max 95 is set to make another splash...
EA Sports Madden ’24 Teams Up With Nike For The Air Max 90 “Play Like Mad”
The NBA and NHL seasons are wrapped, and the MLB is inching ever so closer to the mid-season classic. That only means that the new...