Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry, and for our purposes, huge headlines every time.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of that as well, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Joe Freshgoods New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
Supreme’s Next Nike Collaboration Is A $500 Swarovski Air Max 95
The long-running partnership between Supreme and Nike is set to take a walk on the opulent side this summer, as the dynamic duo is teaming...
Nike Unveils Collaborations With atmos, CLOT, Heron Preston, and CPFM On Air Max Day
What started as simple, renegade projects in the 2000s has become the single most useful tool in Nike’s arsenal. That would be the shoe collaboration,...
CLOT Is Releasing Their Nike Air Max 97 Haven Hybrid Next Week
Edison Chen’s CLOT imprint has continued to maintain relevance within the sneaker world, recrafting the Jordan 13 Low with a Terracotta Army inspired make-up and...
atmos To Release Nike Air Max 2 Light Collaboration This Saturday
atmos, known most for its wildly popular Safari-printed Air Max collaborations, is back again to recall the 90s, giving the retro-leaning Air Max 2 Light...
Nike And Laika Create The Air Max Susan For Missing Link
Run by Nike founder Phil Knight’s son Travis, animation studio Laika is no stranger to Swoosh Brand collaborations, and with their new “Missing Link” film...
Official Images Of The AMBUSH x Nike Air Max 180 Hi In Black
Between collaborating with Nike on a high-vis reflective capsule of tracksuits and serving as the in-house jewelry designer for Kim Jones at Dior, AMBUSH leading...