Collaboration

Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.

On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.

In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.

Collaboration

Off-White x Nike Air Max 90 Is Coming In February

Since starting in November of 2017, “The Ten” — a collaborative partnership between Nike and Virgil Abloh‘s Off-White — has shifted sneaker culture immeasurably. Now,...

By Ross Dwyer December 21, 2018
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Closer Look At The Off-White x Nike Air Max 90 “Desert Ore”

Never a stranger to a deconstructed recreation, Virgil Abloh has done it yet again with his collaborative Nike x Off-White imprint, adorning the Air Max...

By Ben Felderstein November 21, 2018
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Off-White x Nike Vapormax Restocks At Slam Jam

Getting a second chance at hyped sneakers is a rare occurrence in today’s world. If you miss a drop on release day, you’re likely going...

By Ross Dwyer October 23, 2018
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The Off-White x Nike Air Max 90 In Black Is Releasing February 7th

Closing off the Off-White x Nike imprint for quite some time after its release, the forthcoming set of Air Max 90s — both this black...

By Ross Dwyer October 17, 2018
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Off-White x Nike Air Max 97 “Black” Releasing On Nike SNKRS Draw

The Off-White x Nike Air Max 97 is releasing in two colorways on October 18th, but those in the US might have a crack at...

By Sneaker News October 17, 2018
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Off-White x Nike Air Max 97 “Menta” Releases On October 18th

As is par for the course, the last few weeks have been extremely busy for designer, DJ, and omnipotent cultural figure Virgil Abloh. His desirable...

By Ross Dwyer October 15, 2018
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Official Images Of The Off-White x Nike Air Max 97 In Black

The frequency of Off-White x Nike releases have certainly picked up in the latter half of 2018. The second iteration of his Off-White Converse shoe...

By Sneaker News October 10, 2018
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Official Images Of The Off-White x Nike Air Max 97 “Menta”

Virgil Abloh never strays too far from the spotlight. After designing an extremely well-received capsule collection of apparel and footwear for Serena Williams, the unfailingly...

By Ross Dwyer September 7, 2018
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The Off-White x Nike Air Max 97 “Queen” Released Just Before Serena Williams Took The Court

Last night, just prior to Serena Williams’ U.S. Open debut, Nike SNKRS conducted a surprise release of the Off-White x Nike Air Max 97 from...

By Sneaker News August 28, 2018
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