Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
LeBron Wears Supreme x Nike Air Max 98 To Game 5 NBA Finals Practice
LeBron needed some extra hype going into Game 5 of the NBA Finals, so he laced up the Supreme x Nike Air Max 98 collaboration...
All Four Supreme x Nike Air Max 98 Colors Releasing At NikeLab
As speculated earlier today, the Supreme x Nike Air Max 98 will indeed release at NikeLab. The official NikeLab Instagram just released a photo of...
Will The Supreme x Nike Air Max 98 Release On Nikestore?
Supreme’s Nike Air Max 98 collaboration dropped in-store today, but what about the future of a potential online release? The New York City staple has...
Supreme Designs Four Versions Of The Nike Air Max 98
Supreme finally announces release date information for their Air Max 98 collaboration, which features four unique styles of the running shoe using patent leather uppers....
NikeLab Officially Unveils The Supreme x Air Max 98
Expect the Supreme x NikeLab Air Max 98 in the near future. NikeLab’s Instagram page officially introduced the world to the upcoming collaboration that brings...
Official Images Of The Supreme x Nike Air Max 98 “Sail”
Fresh off of the revelation that there’s two more Supreme x Nike Air Max 98 colorways in the works, today we get a look at...
More Colorways Of The Supreme x Nike Air Max 98 Exist
Supreme‘s latest Nike Sportswear endeavor takes one the long-lost Air Max models from the late 90s to task in the Nike Air Max 98. Two...