Collaboration

Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.

On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.

In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.

Collaboration

Bape x UNDFTD x adidas Originals – Consortium Collection

It’s not at all shocking that a brand whose first Weapon collaboration with Converse told us “War is Big Business”, would team up with one...

By Aaron Hope October 11, 2012
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UNDFTD x Bape x adidas ZX5000

Last week we caught a glimpse of the upcoming adidas ZX5000 designed in tandem with California-based UNDFTD and Japan-born A Bathing Ape, spotted on the...

By John Kim September 10, 2012
3337

Bape x UNDFTD x adidas Campus – First Look

Has UNDFTD become to go-to U.S.-based partner for great sneaker collaborations? Their iconic strike-through tally logo has become a mainstream symbol of urban lifestyle –...

By John Kim September 10, 2012
3737

Bape x UNDFTD x adidas ZX 5000

A Bathing Ape and Undefeated were both involved when adidas Originals issued their ‘B-Sides’ Collection last summer in tribute to some of the ’00s best...

By Aaron Hope September 4, 2012
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