Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
BANDIER And New Balance Unveil Second 327 And Apparel Collaboration With Genie Bouchard’s Help
New Balance has enjoyed unprecedented time in the spotlight over the last three years, thanks in part to thoughtful, high-quality collaborations. The North American institution’s...
Off-White x Air Jordan Apparel Collection Releases On November 12th
As the Off-White x Air Jordan 2 Low nears its retail debut, several apparel items designed to accompany the sneaker duo have arrived to select...
Prince And Reebok’s Shared Tennis Heritage Inspired This Club C And Apparel Collection
Although recent years have seen Reebok dominate spaces like CrossFit, the England-founded brand has a long history within the world of tennis. To harken back...
The SNS x New Balance 237 “Blue Racer” Collection Releases June 11th
As a follow-up to their highly-coveted New Balance 920 from January, Sneakersnstuff (SNS) and New Balance have prepped a footwear and apparel collection inspired by...
Todd Snyder’s First-Ever Converse Collaboration Shines Spotlight On The Jack Purcell
Todd Snyder has cemented himself as a leading American designer through both his own work and collaborative projects. On May 20th, the latter group will...
Pharrell and adidas Launch Premium Basics Collection With Two Superstar Primeknit Options
Fresh off his 48th birthday, Pharrell Williams has revealed his next project with adidas: the reintroduction of the Premium Basics collection, which is accompanied by...
Vans Brings Liberty London’s Century-Old Fabric Expertise To The Old Skool
Alongside its efforts to assist dozens of small businesses across the world in the face of Covid-19, Vans has been tapping its network of collaborators...