Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry, and for our purposes, huge headlines every time.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of that as well, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Joe Freshgoods New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
UNDERCOVER’s Nike Air Force 1 Low “Grey Fog” Releases On October 12th
UNDERCOVER may not currently have the mainstream cachet that other collaborators of the Swoosh do, but it’s played a pivotal role in marrying sport and...
AMBUSH Applies A Vibrant Blue And Yellow Color Scheme To Its Nike Air Force 1 Low
Under Yoon Ahn’s guidance, AMBUSH has gone from niche fashion brand to a better known name in streetwear with exciting footwear collaborations constantly in the...
Aaron Judge Helps Unveil Another UNDEFEATED x Nike Air Force 1 Low “Multi-Patent” Pair
Aaron Judge doesn’t have his own signature shoe, but he’s reaped the benefits of being in the spotlight with a number of special footwear gifts...
The Serena Williams Design Crew Covers The Nike Air Force 1 Low In Rich Blue
Having recently gotten the largest office building on Nike’s World HQ named after her, Serena Williams is a big deal. On the product side of...
Detailed Look At The Off-White x Nike Air Force 1 Low “Green” Rumored To Release At The Brooklyn Museum
It’s been almost five months since Virgil Abloh passed at the age of 41. Since November 28th, 2021, several unreleased footwear projects have been linked...