Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry, and for our purposes, huge headlines every time.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of that as well, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Joe Freshgoods New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
Parley And adidas Just Released Unexpected Primeknit Sneakers
The partnership between Parley For The Oceans and adidas running has produced several attractive sneaker releases on the Ultra Boost front as the brand aims...
Peanuts And Vans Release Second Collection Of 2017 For Fall
After dropping their biggest capsule collection yet earlier this summer, the Peanuts crew and Vans are back again this fall with another set of fun...
KITH Announces Release Information On Nike Air Maestro 2 Collaboration
After various rounds of teaser images, early previews, and even sightings in runway shows, the initial release of the Kith x Nike Take Flight Collection...
The Distinct Life and Puma To Release “Monochrome” Pack Featuring Classic And New Silhouettes
Founder of Detroit sneaker shop Burn Rubber, Rick Williams presents his next sneaker collaboration under his Distinct Life imprint, teaming up with Puma on the...
Rihanna’s Next Puma FENTY Sneaker Is Inspired By Classic School Uniforms
Puma and Rihanna are about to drop their next FENTY collection this fall, featuring a full range of apparel and sneakers inspired by classic school...
A$AP Nast’s Converse Collaboration Inspired By Mid-Century Modern Furniture
After A$AP Nast recently teased a look at his new Converse collab, today the collection is officially unveiled. The latest member of the A$AP Mob...
Packer Shoes Celebrates 110th Anniversary With J.Crew And The ASICS GEL-Lyte III
In 2015, Packer Shoes played a major role in helping ASICS celebrate the 25th Anniversary the GEL-Lyte III running silhouette. Tasked with the challenge of...
Exclusive Look At The SoleFly x Air Jordan 17 Low “Lightning”
Miami’s SoleFly has some more Air Jordan collaborations in the works, and this time around they’re unearthing an shoe from MJ’s short-lived Wizards era, but...
Stussy And New Balance To Release Cream White 990v4
New Balance’s 990 series continues to be a cult classic as the dual-purpose performance/lifestyle 990v4 gets a Cream White treatment at the hands of Stussy....