Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry, and for our purposes, huge headlines every time.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of that as well, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Joe Freshgoods New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
New Balance And J.Crew Team Up Again For A Duo Of New Balance 997Hs
New Balance and J. Crew are far from strangers to each other. The duo even celebrated the 10th anniversary of their partnership just last year...
Todd Snyder Nods To The Brick Depot Of The Hudson Train Station For His New Balance 997 Collab
Continuing to add to their growing list of collaborative creations, lifestyle menswear brand Todd Snyder is linking up with New Balance this Winter for a...
J. Crew And New Balance Step Into The Wild For Their Latest 997 Collaboration
In continuation of their longstanding partnership, J. Crew and New Balance are uniting once more for two new takes of the classic 997 silhouette titled...
Todd Snyder And New Balance Celebrate Pride Month With The 997 “Love”
Though almost halfway into Pride Month, celebrations still run strong with footwear undoubtedly being the central canvas on which brands display their support for the...
Aime Leon Dore Officially Unveils Their New Balance 997 Collaboration
Highly regarded for their masterful use of color and clean design ethos, rising New York brand Aime Leon Dore has now applied their signature stylings...
KITH Releases A New Balance 99X Classics Collection
New Balance has always prided themselves on their heritage silhouettes and their quality construction. Both play an undeniable part in their legacy, and are unquestionably...
Woolrich And New Balance Deliver A Distinct 997 Collaboration
New Balance and Woolrich are teaming up for a 997 collaboration that highlights the strengths of both classic labels. Woolrich, America’s oldest outdoor clothing brand,...