Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry, and for our purposes, huge headlines every time.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of that as well, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Joe Freshgoods New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
The Raf Simons x adidas Ozweego Bunny Dropped In “Core Black”
The Bunny is back. Following up Raf Simon’s adidas Ozweego creation in a clean cream/white colorway, the unique fashion sneaker goes to the opposite end...
The Next Parley x adidas Ultra Boost Is Available Now
Parley for the Oceans has teamed up with adidas once again, and this time there’s a third collaborator in the mix: Stella McCartney. The sneaker...
Burn Rubber Celebrates the Detroit Red Wings With Reebok Bolton Collab
It looks like New York’s Extra Butter isn’t the only sneaker shop who’s repping their hometown hockey team with a special Reebok collab. Now Detroit’s...
Porter And ASICS Team Up For Flight Jacket Inspired Collection
Updated April 10th, 2017: The ASICS x Porter Gel Kayano is now available in the US for $160 via UBIQ. Japan’s premium luggage and travel...
Opening Ceremony and Vans Shine With The Old Skool “Glitter Pack”
Vans and Opening Ceremony continue their partnership with the sparkly new Old Skool “Glitter Pack”. The latest capsule collection designed by and sold only at...