Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
Nike Enlists Artist Toro Y Moi For A.I.R. Chaz Bundick Running Capsule
Nike Running has revealed two performance-propositions co-created with artist Chaz Bundick (also known as Toro y Moi and Chaz Bear) before 2020 ends: a React...
Packer And adidas Consortium Deliver The First Ultra 4D Collaboration
Not often, if at all, does a sneaker collaboration with the involvement of two weighty names get unveiled right as it launches. That’s the case...
Beyonce’s IVY PARK Transforms The Classic adidas Forum Mid
After its official announcement late last year, Beyonce’s IVY PARK hit the ground running with a number of visually twisted adidas classics. And though the...
Vans Celebrates Checkerboard Day With Geoff McFetridge Customs For Charity
No one could’ve fathomed how Covid-19 would impact every facet of life on a global scale. Yet, institutions such as Vans quickly produced ways to...
Reebok Honors Teachers With Its Latest Installment Of Its Wonder Woman Partnership
Reebok and WONDER WOMAN™ 1984 are following up their collaboration from September celebrating Covid-19 nurses with another capsule nodding to other real life heroes: teachers...
END. Rewinds To Prehistoric Times With The Reebok Instapump Fury “Fossil” Pack
END. and Reebok have recently unveiled a follow-up to their Instapump Fury collaborations from 2016 and 2017: A two-pair capsule inspired by geological findings. Clad...
New Balance’s “KAWHI Seismic Moment” Collection Is Available Now
Kawhi Leonard and his Los Angeles Clippers squad have yet to prove themselves, but there’s no denying that news of the two-time NBA champion leaving...
Fear Of God Releases The Nike Air FOG Raid “Friends And Family”
Though arguably more popular for the Fear of God 1, Jerry Lorenzo‘s Nike collaborations have pushed his inimitable style throughout nearly every one of its...
A-COLD-WALL* Drops An Exclusive Carbon Colorway Of Their Vulcanized Chuck Taylor
Last month, A-COLD-WALL officially debuted their inaugural collaboration with Converse, a two-part pack that completely rethought the design of both the ERX 260 as well...