Collaboration

Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry, and for our purposes, huge headlines every time.

On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of that as well, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Joe Freshgoods New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.

In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.

Collaboration

Where To Buy The Joe Freshgoods x New Balance 993 “Performance Art”

Save its collaboration with Aimé Leon Dore last November, the New Balance 993 has remained out of the release equation as the Boston-based brand has...

By Jared Ebanks October 18, 2022
21578

Joe Freshgoods Reveals Release Details For The New Balance 993 “Performance Art”

Teased earlier this month on his Instagram Stories, Joe Freshgoods has officially revealed his new project with New Balance – the 993. Officially titled the...

By Sneaker News September 19, 2022
29990

Joe Freshgoods Teases His New Balance Fall/Winter 2022 Collaboration

Joe Freshgoods is always up to something. Although the west side of Chicago-native has kept relatively quiet since debuting his inaugural collection with Vault by...

By Jovani Hernandez September 1, 2022
10083

Where To Buy The Joe Freshgoods x New Balance 90/60 “Penny Cookie Pink”

Over the last two years, Joe Freshgoods (birth name Joseph Robinson) has become a household name within sneaker collaborations through his work with New Balance....

By Jovani Hernandez May 16, 2022
46542

Joe Freshgoods Unveils Full Look Book For New Balance “Inside Voices” Capsule

As a follow-up to helping a group of Black associates at New Balance promote the first installment of the “Conversations Amongst Us” collection, Joe Freshgoods...

By Jovani Hernandez May 12, 2022
22913

The Joe Freshgoods-Directed New Balance 550 “Conversations Amongst Us” Releases April 15th

Back in January, Joseph Robinson – also known as Joe Freshgoods – took to Twitter to tease that he had a New Balance 550 on the way....

By Jovani Hernandez April 1, 2022
19979

Joe Freshgoods Teases His New Balance 9060 Collaboration

Amidst rumors of a New Balance 550 — ones he mischievously started — Joe Freshgoods couldn’t help but laugh, as it’s actually a 9060 collaboration...

By Michael Le February 17, 2022
22848

Could Joe Freshgoods Have A New Balance 550 On The Way?

Despite servicing his home city of Chicago for the better part of the 2010s, Joe Freshgoods has only recently become a household name among more...

By Jovani Hernandez February 1, 2022
12883