Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
Sneaker News Top 30 of 2012
For better or worse, 2012 was a defining year for the sneaker world and all that it encompasses. It was a year that saw certain...
Concepts x Nike SB Dunk High “When Pigs Fly” – Arriving at Additional Retailers
“When Pigs Fly” is a phrase that suggests something is very unlikely, but that has more to do with numbers here than probability of occurrence. Because...
Classics Revisited: HUF x Nike SB Dunk High “Tie-Dye” (2004)
NIKE SB DUNK HIGH 2004 WEEK Some of the earlier Nike SB Dunk releases highlighted the regional specificity of the collaborator, like 2004’s Dunk High...