Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry, and for our purposes, huge headlines every time.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of that as well, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Joe Freshgoods New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
SELECT 1 on 1: Ronnie Fieg on his Puma “Coat of Arms” Project, Paris Pop-Up, & More
Fresh off a week at his Paris pop-up, Ronnie Fieg talks shop with SELECT about the Puma Disc Blaze and his COA collection.
Ronnie Fieg Confirms U.S. Release of Puma Disc Blaze “Coat of Arms”
It looks like the Ronnie Fieg x Puma Disc Blaze “Coat of Arms” project is coming to the US. The two Puma builds have already...
Ronnie Fieg x Puma Disc Blaze “Coat of Arms” – Release Info
The Ronnie Fieg x Puma “Coat of Arms” project is one that will touch down in Paris next week and stay open for the full...
Ronnie Fieg x Puma Disc Blaze #COA to Release at KITH Paris
The Ronnie Fieg x Puma Disc Blaze “Coat of Arms” set looks to be releasing at a KITH outpost in Paris. The exact details are...