Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry, and for our purposes, huge headlines every time.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of that as well, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Joe Freshgoods New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
ESPN Celebrates 45th Anniversary With An adidas Top Ten 2000 Collaboration
In 2021, ESPN and adidas Originals fittingly collaborated on a retro take on the ESPN Top Ten silhouette, bringing the sports media giant’s signature colors...
Fear Of God Athletics x adidas “Clay” Pack Is Dropping On March 3rd
Fear of God Athletics appears set to release a “Clay” pack of adidas footwear on March 3rd, dressing its Basketball 1 and Los Angeles silhouettes...
Edison Chen’s Ripple-Soled Clot Superstar Is Dropping On February 23rd
Edison Chen’s Clot label famously ended its long-time partnership with Nike in 2023, opening new doors to a brand new plane of opportunity with adidas...
Detailed Look At The Fear Of God Athletics adidas Basketball 1 “Indiana”
adidas Basketball recently announced a Fear Of God Athletics-designed NCAA capsule made for the Indiana Hoosiers and Miami Hurricanes. This collection features newly designed jerseys...
Skate And Surf Brand “Always Do What You Should Do” Takes On The adidas Superstar
London brand “Always Do What You Should Do” is set to debut its first ever footwear collaboration, joining forces with adidas to present a playful...
Song For The Mute Throws Back To The 90s With Three adidas Country OGs
Pulling its main aesthetic cues from the streetwear looks of the 1990s, Song For The Mute’s third collaboration with adidas centers around three new adidas...
Kader Sylla’s Newest adidas Collaboration Brings West Africa to the Samba ADV
In the past year and change, the adidas Samba has emerged as one of the German giant’s hottest commodities. With over a dozen collaborations announced...
The Kith Classics x adidas Originals Spring 2024 Collection Drops February 9th
Kith looks set to release the first installment of their Spring 2024 adidas Originals lineup on February 9th, offering up a wardrobe refresh packed with...
A Bathing Ape’s Next adidas Stan Smith Is Covered In The Iconic ABC Camo
The adidas Stan Smith and A Bathing Ape have proven to be a formidable partnership in sneakers, delivering streetwear heritage via a simple package that...