Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
First Look At The CLOT x Air Jordan 5 Low
Following a series of “K.O.D” Air Max 1s and a collaboration with the beloved Chitose Abe, CLOT will be joining forces with Jordan Brand yet...
UNION LA To Release Two Collaborative Air Jordan 2s This Spring
Thanks to a little push from Virgil Abloh, the Air Jordan 2 is poised to make a big return. Come next year, we’ll not only...
Travis Scott x Air Jordan 1 Low “Reverse” Releasing In 2022
Travis Scott and Jordan Brand are carrying the momentum into 2022, collaborating yet again atop the Air Jordan 1 Low. But this pair, unlike its...
Virgil Abloh Responds To Comments And Criticisms On His Off-White x Air Jordan 2
The relationship between a designer and their work is often like that of a parent and child. Virgil Abloh, with many of his creations, is...