Collaboration

Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.

On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.

In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.

Collaboration

Zillion x Asics Gel Lyte III

It would be nice to own a zillion pairs of Asics Gel Lyte IIIs. This May 2011, you’ll have that chance…sort of. Here’s a look...

By John Kim January 21, 2011
455

SneakersNStuff x Asics GT-II

Stockholm shoe suppliers SneakersNStuff are back at the collabo game again, this time with something more appropriate for the spring season.  You can put your...

By Aaron Hope January 20, 2011
141

HUF x Asics Gel Lyte III – June 2011

2010 saw a slew of great Asics Gel Lyte III collaborations (largely in part due to Ronnie Fieg), but here’s to an even more potent...

By John Kim January 19, 2011
878