Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry, and for our purposes, huge headlines every time.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of that as well, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Joe Freshgoods New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
Jerry Lorenzo’s Fear of God and FOG Labels Unveil Upcoming Vans Collaborations
Jerry Lorenzo has been teasing his upcoming Vans collaboration(s) – yes, there will be more than just one – for quite some time now. First,...
Japan Comic Hero Ultraseven And Converse To Release Special Chuck Taylor All-Star
Japanese comic hero Ultraseven and Converse have teamed up to release a special edition Converse Chuck Taylor collaboration that’s already selling out at select Japanese...
Norse Projects And adidas Originals Present “Layers” Pack
Copenhagen-based Norse Projects has been a streetwear staple since the early 2000s with smart, simple takes on performance clothing. Now the brand returns with the...
Where To Buy The adidas Consortium “Run Thru Time” Pack
adidas Consortium Sneaker Exchange continues to bring us some of the most interesting collaborative efforts in the sneaker game today, and this time around the...
COMME des Garçons BLACK Revives One Of Its Oldest Nike Collaborations With The Waffle Racer
COMME des Garçons and Nike have grown closer than ever the past few months. There’s rumors of a CDG x Nike Air Max 180 coming...
ALIFE And Starcow To Release A Stan Smith And Gazelle For Next adidas Consortium Sneaker Exchange
New York City staple ALIFE and Parisian shop Starcow are the latest shops to collaborate through the adidas Consortium Sneaker Exchange with brand new takes...
CLOT And Converse Are Releasing A One Star Collaboration
It’s all about classic skate models like the Converse One Star and Vans Old Skool right now. Converse has been pushing their classic model through...
Gigi Hadid And Reebok To Release New Collaboration This Friday
After officially becoming a new endorser of Reebok back in October, supermodel Gigi Hadid is ready to unleash her first collaborative sneaker collection. Gigi has...