Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
Supreme x Vans Mike Carroll – Spring/Summer 2011
The Vans Mike Carroll pro model is sufficiently rare that during our entire run, Sneaker News has never had the pleasure of profiling a new...
Cory Kennedy x Nike SB Zoom Stefan Janoski Low | Fall 2011
“Cory Kennedy lives such a good life. Best sponsors, Cali, nice apartment, can do anything he wants on a board . . . “ YouTube...
Supreme x Nike SB Zoom Koston 1 – Teaser
The Nike SB Zoom Koston One hasn’t even released yet, but the hype is definitely growing because after N-SB confirmed a collaboration between the Nike...
HUF x 686 x New Balance 205 + 790 Boot
Anywhere relatively well maintained pavement can be found near snow, you’ll see a massive crosspollination between the skate and snowboarding scenes. Sure, there’s a hint...