Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry, and for our purposes, huge headlines every time.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of that as well, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Joe Freshgoods New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
KITH Celebrates 90th Anniversary Of Mickey With A Converse Chuck 70 Collection
Seemingly always at the ready to leak the brand new, Ronnie Fieg never restrains himself from pushing partnerships and many works in progress to his...
Ronnie Fieg And ASICS Celebrate Decade Long Partnership With GEL-Lyte III “Super Blue”
Ronnie Fieg’s acute eye for color-blocking was enough to create a legend out of the GEL-Lyte III in the States. Already a wonder in Europe...
KITH Debuts “Shark” Colorway In Upcoming New Balance 998 & 990v2 Collaborations
New York-based retailer/lifestyle brand KITH is preparing to release their new FW19 collection in the coming weeks, and part of that expansive, extensive effort is...
KITH Gives The ASICS GEL-Kayano 5 A Refreshing “Oasis” Colorway
KITH and ASICS go way back, with a multitude of memorable collaborations from GEL-LYTE IIIs to GEL-Diablos already under their belt, and now the New...
Ronnie Fieg Teases Upcoming adidas Collaboration
With Ronnie Fieg’s high fashion collaborations behind him, the famed designer is setting his sights back on footwear collaborations with a forthcoming modification to the...