Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry, and for our purposes, huge headlines every time.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of that as well, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Joe Freshgoods New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
The ALYX Studio x Nike Air Force 1 High Is Releasing On October 24th
Matthew M Williams, head designer of fashion label 1017 ALYX 9SM, is most notably known for his unique design language that is inclusive of technical,...
A Crisp White Nike Air Force 1 High Gets Covered In 3M Reflective
Two years ahead of its 40th Anniversary, the Nike Air Force 1 has adopted and popularized technical and design innovations from the Swoosh. From Nike...
Exclusive Look At The COMME des GARÇONS x Nike Air Force 1 Mid
Throughout Rei Kawakubo’s well-constructed universe, it seems that each and every diffusion has had its own collaboration this year. CDG Girl dressed the Blazer Low...
Virgil Abloh Suddenly Teases The Black Off-White x Nike Air Force 1 MoMA
Virgil Abloh‘s legacy in sneakers effectively jumpstarted with the release of “The Ten,” a collaborative series with Nike that toured through the brand’s most iconic...