Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry, and for our purposes, huge headlines every time.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of that as well, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Joe Freshgoods New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
adidas Scraps Jeremy Scott’s “Handcuff” Roundhouse Mid
They’re on entirely different ends of the spectrum when it comes to their connection to basketball sneakers, but both NBA Commissioner David Stern and flamboyant fashion...
Jeremy Scott x adidas Originals Fall/Winter 2012 – Detailed Images
Has there ever been a Jeremy Scott x adidias Originals sneaker that didn’t get people talking? We’re hard pressed to think of any of his...
Jeremy Scott x adidas Originals – Fall/Winter 2012 Preview
The people who criticized Gourmet’s early designs for copying Air Jordan silhouettes are going to have a field day with this one. Ok, so the...