Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry, and for our purposes, huge headlines every time.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of that as well, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Joe Freshgoods New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
First Look At Travis Scott’s Cactus Jack x Dior Sneaker
As the fashion world makes the transition from the digital to physical stage, every notable atelier has took it upon themselves to bring their best,...
The fragment x Travis Scott x Air Jordan 1 High Will Finally Release On July 29th
The fragment x Travis Scott x Air Jordan 1 High, despite only being revealed this past March, has felt slow on the draw, the release...