Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
The adidas Superstar “Superfingers” Puts On Shell-Gloves In This Collaboration With AVAVAV
Florence-based fashion brand AVAVAV is no stranger to viral moments, consistently headlining runway shows through elaborate concepts, surprise brand activations, and footwear and apparel that’s...
Jjjjound’s Made In Germany adidas Superstar Emerges
Montreal-based master of minimal Jjjjound is ready to partner with adidas once more for another supremely crafted pair of classics from the archives. Arguably the...
Whitaker Group’s 38a Art Gallery Links With adidas For A “Queens & Kings” Superstar
Throughout all his sneaker industry endeavors, James Whitner’s goal of empowering underrepresented voices in art and culture remains a constant. 38a, the Whitaker Group’s art...
KoRn’s 30th Anniversary Celebration With adidas Originals Isn’t Over Yet
KoRn can’t quite be categorized in one genre. By cross-pollinating different sounds, tones, and textures, KoRn broke molds in rock to the point where the...
Wales Bonner’s Next adidas Capsule Goes Heavy On Crocskin
In any “most important collaborators” conversation, Grace Wales Bonner and the imprint that bears her name deserve heavy mention. On top of further shrinking the...
The CLOT x adidas Era Continues With Another Superstar Colorway
Edison Chen’s CLOT and adidas are back with another ripple-soled Superstar, this time touching down with a tan colorway pre-launching exclusively in China. The delivery...
KoRn and adidas Collaborate Once More On A Superstar For October
adidas and KoRn released their first ever capsule collection last year, but longtime followers of the nu metal pioneers know that KoRn’s love for the...
CLOT Debuts The adidas Superstar Breathe
Edison Chen’s CLOT cutting ties with Nike Inc. and forming a new partnership with adidas was easily one of the biggest headlines of last year,...
CLOT Continues To Transform adidas Classics With The Mesh Superstar
The CLOT adidas partnership marches on. Edison Chen’s silhouette of choice has been well established in both this modern period of their relationship and dating...