Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
atmos’ ASICS GEL-Kayano 14 “Yakoutake” Glows In The Dark
atmos truly loves a glow-in-the-dark sneaker. Across their expansive, brand-diverse catalog, luminescent accents are a mainstay, stretching from link-ups in 2013 to ones that landed...
The adidas Sambae Wears Denim Courtesy Of atmos
atmos and adidas are hardly strangers to one another, consistently linking up for at least a handful of collaborations every year. Following more “Glow In...
atmos Brings Souvenir Jacket Styling To The Puma Suede
atmos never shies away from a collaboration, uniting with nearly every major brand on a consistent basis and sprouting beloved output like their Air Max...
atmos Unveils Collab Salomon XT-6 “Concrete Jungle”
atmos is simply one of the most prolific collaborators on the scene. Seemingly every other week, creative director Hirofumi Kojima blasts out a new sneak...
The adidas adiZero Aruku “Silver/Black” Is Coming Soon
Updated September 10th, 2024: This upcoming adidas adiZero Aruku in Silver/Black is set to release on September 21st, 2024 exclusively at atmos Japan. These were...
atmos Teases An adidas Samba “Tuxedo” Collaboration
One of the cruelties of being a stateside sneakerheads is missing out on atmos’ collaborative work. They churn out new offerings with ASICS, New Balance,...
atmos Presents Its 9th G-SNK Collaboration With The adidas ZX 8000
atmos has steadily released collaborative “Glow In The Dark Snake” adidas footwear for years, with the design theme most often falling on the adidas Superstar...
atmos Revisits Glow In The Dark Snake Skin On Latest adidas Superstar Collaboration
Japanese sneaker boutique atmos and adidas linked up on a collaborative “Glow In The Dark Snake” adidas Superstar in 2014, and now ten years later,...
atmos Brings Tokyo “Twilight” To The adidas adiStar Cushion 3
KITH, Pharrell, KoRn, and the Teenage Mutant Turtles (see the adidas Superstar “Splinter” and adidas Superstar “Shredder.”) adidas has recruited all of those imprints and...