Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry, and for our purposes, huge headlines every time.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of that as well, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Joe Freshgoods New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
Liberty & Nike Sportswear’s “Cameo Collection” Starts The New Year Off Right
London’s own Liberty has been teaming up with Nike Sportswear for the past few years and making the most out of some of the most...
CLOT x NikeLab Lunar Force 1 – Release Date
Edison Chen’s CLOT label has been killing in Asia for ages, and as one of the select few collaborative partners with Nike, their catalog of...
HAZE x Nike Air Force 1 Low
As we reported earlier this week, NikeLab is indeed collaborating with NYC-based graffiti artist Eric Haze for an Air Force 1 release that combines two...