Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry, and for our purposes, huge headlines every time.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of that as well, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Joe Freshgoods New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
Jacquemus Unveils Their Nike Air Max 1 ’86 Collaboration In Never Before Seen Colors
Jacquemus has managed to be equally honorific and irreverent of classic Nike footwear designs with its daring re-imaginations. From the J Force 1 with its...
HUF Reveals First Teaser Of The Nike Air Max 1
Updated May 31st, 2024: Huf has revealed a first teaser of the upcoming re-release of their Huf Nike Air Max 1 collaboration. Unveiled is a...
Supreme x Nike Air Max 1 Releasing In 2025
Supreme will release an Air Max 1 collaboration as part of its Spring/Summer 2025 collection, according to to Brendan Dunne of Complex. Four colorways are...
A Friends & Family Version Of The PHANTACi x Nike Air Max 1 Appears
Fifteen years after its original release, the Nike Air Max 1 “Grand Piano” is dropping again on May 5th. The Air Max grail designed in...
Patta Adds Durable Cordura To Their Converse Chuck 70 And Weapon
Patta is one of the sneaker industry’s favorite collaborators, having worked with some of the biggest brands to produce a variety of memorable pairs in...
The Nike Air Max 1 “University Of Oregon” By Division St. Releases At Noon
Just when you thought Nike’s Air Max Day lineup was fully set, another significant pair joins the fray. The Beaverton brand plans to release an...
Patta May Make The Nike Air Max 1 “Chlorophyll” Again
Patta – and by extension Amsterdam – is synonymous with the Nike Air Max 1. Although the Dutch imprint has worked on Tinker Hatfield’s revolutionary design as...
First Look At The Jacquemus x Nike Air Max 1 ’86
Updated January 27th, 2024: The Jacquemus x Nike Air Max 1 ’86 is revealed in three colorways. It’s apparent that Nike gave Jacquemus free range...
Patta Welcomes The New Balance 991v2 With Two Bold Makeovers
Patta has unveiled its New Balance 991v2 via official marketing material. The latest joint-effort from the European label and North American institution imagines the New...