Nike Retro

Nike Retro is an umbrella term that refers to previously sidelined Nike styles brought back from the archives for re-release.

Evergreen models like the Air Jordan 1, Nike Dunk Low and Air Force 1 bring in tons of money to Beaverton each year, never wavering in their catalog consistency. However, a large part of the footwear giant’s brand strategy remains focused on the more underappreciated, cult classic sneakers in their history. Archival models returning after decades on the pine have been some of the biggest success stories for the Swoosh, fulfilling the cult followings they amass in their time off the shelves. Look no further than a shoe like the Nike Air Tech Challenge II, hotly anticipated each time it returns in its OG “Hot Lava” formulation.

The landscape of what Nike Retro shoes are in the spotlight changes frequently. In 2024, shoes like the Nike Attack, ACG Rufus and DT Max ’96 are set for their first releases in years. Below you’ll find our latest coverage on Nike Retro products, including release dates, official images and pricing details.

Nike Retro

Supreme x Nike Cross Trainer Low Releasing On October 14th

Despite being bought by VF Corp. (the parent company of Vans and The North Face) in November 2020, Supreme has continued working with NIKE, Inc....

By Jovani Hernandez October 11, 2021
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The Nike Air Max 96 II Is Officially Returning On April 8th

First teased in August 2020, the Nike Air Max 96 II will finally experience its first retro throughout 2021. To start, “Comet Red” and “Goldenrod”...

By Jovani Hernandez April 1, 2021
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