It’s a small detail, and yet the unboxing process is such a large part of the excitement that comes with securing a brand new pair of Jordans. Jordan Brand will be changing the look of their boxes for 2015, giving the cardboard a matte black while the Jumpman Branding and ’23’ numbers get a metallic gold finish for a premium look given that the brand will be celebrating three decades in the business of selling shoes. It’s not clear on whether all of the releases will be getting this makeover, but it’s rather likely given that the boxes pictured here are for shoes like the Jordan Super.Fly 3, a pair that rarely sees a special edition mock up (disregarding the “Slam Dunk” pair that surprised everyone). Check out a full look at Jordan Brand’s new metallic branded boxes for 2015 and let us know if you’ll miss the the current packaging by penning your thoughts in the comments section.
Source: gallery2_shibuya