Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
Song For The Mute x adidas adiStar Cushion Releases September 19th
Australian menswear brand Song For The Mute and adidas first collaborated in 2022 and have re-convened several times since, forming a strong foundation for future...
The adidas SNS GT II “Berlin” Is Inspired By Underground Music
Swedish retailer Sneakersnstuff is celebrating its 25th anniversary and linking up with adidas for commemorative sneaker projects along the way. Back in May, the Stockholm-based...
adidas Partners With Hoop York City For The First-Ever Crazy 8 Low
Hoop York City x adidas has become an extremely sturdy relationship over the past several years. Alex Cooper’s community basketball association first came together with...
Brain Dead Links Up With adidas For Two Stan Smith Collabs
Updated August 29th, 2024: A third colorway of the Brain Dead x adidas Stan Smith has emerged, and the draw for all three pairs is...
The adidas adiZero Aruku “Silver/Black” Is Coming Soon
Updated September 10th, 2024: This upcoming adidas adiZero Aruku in Silver/Black is set to release on September 21st, 2024 exclusively at atmos Japan. These were...
CLOT x adidas Gazelle In “Blue Bird” Shock Drop Release On August 16th (12PM ET)
Updated August 16th, 2024: The Clot x adidas Gazelle “Blue Bird” is available at Juice store online HERE. One of the biggest headlines of last...
BAPE x adidas Dame 9 Revealed In Second Colorway
Updated August 8th, 2024: Official images have just landed of the adidas Bape Dame 9 “Olympic.” First shared by mita creative director Shigeyuki Kunii, this...
Naked Adds Lace To Their adidas Samba Collaboration
Naked and adidas are embracing the delicate on their seventh collaborative capsule. After unveiling a co-branded take on the archival Tischtennis silhouette, the indomitable adidas...
atmos Teases An adidas Samba “Tuxedo” Collaboration
One of the cruelties of being a stateside sneakerheads is missing out on atmos’ collaborative work. They churn out new offerings with ASICS, New Balance,...