Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
The Jordan Brand QUAI 54 2024 Collection Is Revealed
Each year, Jordan Brand’s QUAI 54 collection is appointment viewing for sneakerheads. Introducing some modern classic colorways of shoes like the Jordan 13 and Jordan...
Inter Miami Adds South Beach Colors To The adidas Samba & Gazelle
Call the biggest Messi fan you know; Inter Miami and adidas are linking up for more collaborative footwear, delivering South Beach takes on the adidas...
Proenza Schouler Puffs Up The Vans Slip-On For First-Ever Collaboration
SoCal cool meets urban sophistication with the Proenza Schouler x Vans Slip-On. The NYC-based womenswear label’s first ever sneaker collaboration delivers three contemporary colorways, all...
The RTFKT x Nike Dunk Genesis “Void” Releases On June 13th
Nike’s strategy in expanding to Web3 began with the establishment of dotSWOOSH, a platform dedicated to the digital community. Beyond their own proprietary expeditions, they’ve...
Action Bronson x New Balance 1906R “Rosewater” Releases On May 31st
The Action Bronson x New Balance 1906R “Rosewater” is finally set to launch on May 31st, 2024 here (now sold out). It’s one of three...
HUF Announces Release Info For Their Nike Air Max 1 Collaboration
HUF has officially announced the release information for their upcoming Air Max 1 collaboration. With three different colors offered and a staggered schedule, tracking all...
atmos Teases New Balance 580 “Wood Escape” Collaboration
It’s only been two years since we saw the emergence of the New Balance 580 in North America, already carrying a weighty history from its...
SBTG And ASICS Welcome The GEL-Kayano 14 To The Monsoon Patrol Collection
Updated June 7th, 2024: Initially expected to drop exclusively in Asia, stateside retailers have begun listing the SBTG x ASICS GEL-Kayano 14 for a June...
Asphaltgold And PUMA Continue Their Palermo Story With “Sedia”
Asphaltgold is following the release of their collaborative Puma Palermo “Scopa” with a new pair centered around the theme of Italian hospitality. While the duo’s...