Fear of God
Fear Of God is a menswear fashion label owned and created by Jerry Lorenzo. Known for their effortless blending of streetwear/high-fashion aesthetics and their lofty price points, Fear Of God has also worked on many pieces of collaborative footwear with brands like Nike, Vans, Converse, and most notably, adidas. The Three Stripes brought Lorenzo and his label under their umbrella in 2020, appointing the Fear of God founder as creative director of adidas Basketball.
It’d take almost a full four years for the fruits of that labor to arrive. The all-new adidas Fear of God Basketball 1 landed at the start of 2024, additional colorways delivered with the adidas Fear of God Spring collection alongside the debut of the Los Angeles Runner. As one of the most exciting corners of the Three Stripes’ catalog, Fear of God will no doubt continue to play a major role in what they’ve got planned for the rest of the year.
Read the articles below to learn more about Fear Of God’s unique collaborative footwear
Fear of God
Jerry Lorenzo Shares “Derrick Rose” adidas x Fear Of God Athletics II Basketball Sample
Derrick Rose is currently enjoying retirement, but he’s still part of the fabric over at adidas. After playing a role in introducing Jerry Lorenzo’s adidas...
Derrick Rose Gets Airborne In The adidas Fear Of God Athletics II
Jerry Lorenzo’s second Fear Of God Athletics x adidas Basketball model debuts December 6th, and while hoopers are eagerly awaiting reports on the shoe’s performance,...
Jerry Lorenzo Answers The Critics With The Game-Ready adidas Fear Of God Athletics Basketball II
The second generation of Fear Of God adidas footwear is upon us as a confirmed launch of the Basketball II model is headed our way...
The adidas x Fear Of God Athletics II Basketball “Night Brown” Is Launching This December
Jerry Lorenzo’s Fear Of God Athletics and adidas are ready to author the next chapter of their partnership with the all-new II Basketball; the first...
Fear Of God Athletics Joins The Overtime Elite Basketball League
Jerry Lorenzo’s next adidas x Fear Of God Athletics collection is en route for December 2024, and if promises are true, the new sneaker on...
Jerry Lorenzo Reveals Upcoming Fear Of God Athletics adidas Basketball Shoes
Jerry Lorenzo and adidas are ready to start anew. Following the release of their first co-designed basketball shoe, one that admittedly fell short of its...
Fear Of God Athletics Reimagines The adidas Los Angeles As A High-Top Hiker
With Jerry Lorenzo’s partnership with adidas potentially ending at the end of the 2025, it’s worth looking back and reviewing the entire Fear Of God...
Jerry Lorenzo’s Fear Of God Athletics To Release The adidas Los Angeles Runner In “Cream White”
It’s been a somewhat tumultuous ride for Jerry Lorenzo’s Fear of God Athletics and adidas, but the high anticipation around the partners’ output has finally...
Fear Of God Athletics And adidas Return On August 3rd
Updated July 30th, 2024: The adidas Fear of God Athletic 1 “Sesame” & Los Angeles Runner will release on August 3rd via adidas channels, retailing for...