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A curious logo in the shape of a heart with familiar curvy lines taken from a basketball was introduced on a pair of Air Jordan IX in white and university blue. The logo, representing Michael Jordan’s love of the game of basketball, was used as part of a special set of Air Jordan kicks, which includes the aforementioned Air Jordan IX, an Air Jordan 2010 Outdoor, Air Jordan Alpha 1 Outdoor, and Jordan Pre-Game XT. In the following collection of videos, Michael Jordan and each Jordan Brand representative – Wade, Melo, CP3, Bibby, etc. – expresses his own individual definition of ‘love’ of the game, and it certainly is interesting to hear about what drives each of these players to reach the respective levels they are at right now. Check out all of the videos after the jump and for the ballers out there, tell us why you love the game.
6 Responses to “Team Jordan Brand Talks ‘Love of the Game’”
July 28th, 2010 at 4:07 pm
All have true "Love of the Game"………. and yes I also like the sound the basketball makes through the hoop….. IN$PIRATION.
July 28th, 2010 at 4:41 pm
its going to be a very interesting summer
July 28th, 2010 at 6:09 pm
R.I.P- Lorenzen Wright… true Memphis player who had love for the game and love for the city of Memphis…curse the person who killed ya ~1~!!!
July 28th, 2010 at 7:26 pm
……actually he died of a self inflicted gunshot wound
July 28th, 2010 at 7:27 pm
………Actually,he died of a self inflicted gunshot wound
July 28th, 2010 at 9:05 pm
well I’m from memphis and they said he was shot more than 12 times I don’t know fasho though