Supra Launches Women’s Footwear Line
July 9th, 2012 by Aaron Hope | 2 comments
 |
Supra is without doubt the most successful new footwear brand of the past quarter-century, having launched back in 2006 and already risen to the heights of ‘major’ label status even as the recession pushed many transient names out of the streetwear market. And while the Crown brand has attracted much attention from young women with their footwear on stars like Justin Bieber and Lil Wayne, they’re only now offering a full ladies footwear line featuring feminine colors and patterns. The centerpiece is the A-Morir x Supra Skytop, the original flagship model worn by Jay-Z so many times in the early going, done in black and chrome sequins for a look not totally dissimilar from those pyramid stud glasses that won the net after Rihanna’s appearance in ‘Run this Town’. Elsewhere, you’ll find glitter, foil, metallic and embroidered embellishments, so click through to see the whole set and hit up Supra for yours today.
I guess the sneaker industry assumes that all women want stereotypically girly colorways and sequins, right? Every time there's a collection geared toward us, the colors are pastels, flowery or glittery. I'm over it.
I wonder what Chad is thinking?